Father. Husband. Entrepreneur.

  • In memory of Don

    Loving father, devoted husband, caring friend, and a career spent building and growing companies.

    Don Pierson III, 60, of Phoenix, died on Friday, November 18th 2016. He was born September 23rd 1956 in Dayton, Ohio. He was a member of the first class at Marcos De Niza High School (1975) and proud ASU Sun Devil.


    His life was defined by devotion to family and tech entrepreneurship, with plenty of passion left over for Arizona sports teams, golf, cooking, and his insatiable love of music. He was a fixture in the Phoenix start-up community, and his entrepreneurial spirit led him to found Interactive Alchemy and Flypaper, co-found Learning Edge, and serve as CEO at SalesFitRx and VP of Tech Services Sales at Indecomm.


    He is survived by his beloved wife Lori; sons John Paul, Matthew, and DC; father Don Jr; mother Janice; stepmother Patricia; sister Jane; and stepbrothers Gene and Jerry. He is preceded in death by his first wife Katie.


    Friends may call at Tempe Mortuary, 405 E Southern Ave, Tempe AZ 85282, Sunday, November 27th 2016, from 1 to 3 pm. Memorial service will be held November 28th at 10 AM at Corpus Christi Catholic Church, 3550 E Knox Rd, Phoenix AZ 85044. Condolences can be left at tempemortuary.com.

  • Publications Featuring Don

    Haters gonna hate, but Arizona’s tech sector really is coming of age

    Don Pierson, Guest Post for VentureBeat, January 11, 2015

    When I wrote a guest column in this space back in late November lauding Arizona as a hotbed for tech startups, I never could have anticipated the backlash the story generated... read more

    The Startup Journal: Persevering through tough times

    AZTechBeat, October 8, 2015

    SalesFitRx CEO, Don Pierson, sits down with us in the latest episode of The Startup Journal to talk about persevering through the difficult moments... read more